When I started the brand, my mission was clear: SPREADING TRIBE VIBES ALL OVER THE WORLD! This summer, the Tribe joined a creative market movement at major music festivals across the UK. On the 9th of June, the TRIBE set out to spread TRIBE VIBES at Cross The Tracks, headlining Chaka Khan.
Nothing is more fun than a music festival on a beautiful summer day, with your TRIBE. Music, dancing, street food, sunshine and “melodies, making memories”, (Lyrics from the Tribe Vibes soundtrack song).
It was the first festival for the TRIBE ever and I was lucky to have my Boss Ladies Juliana and Anusha supporting me and making it not just a business occasion, but simply a fun and unforgettable day as usual, eating bubble waffles and dancing our hearts out.
We welcomed a bunch of new members to the TRIBE, who all looked FABULOUS in the TRIBE gear they purchased!
We also created a special festival collection with limited items, like these cosy hoodies and the stylish 100% cotton, stone washed sweatshirt, to keep you warm when the sun sets. I personally am especially in love with our TRIBE bandana. I really felt like a Hippie at Burning Man ;-). I also love the special design, cross neck hoodie.
You can find the festival collection in our shop in the top menu under SHOP> FESTIVAL COLLECTION.

Finally, the day was complete when my favourite human in the world and Boss Baby King showed up, showing love by reppin’ his Boss Baby Tribe gear as usual ????
Next up are Lovebox on July 12th & 13th and Citadel on July 14th in Gunnersbury Park. If you are around, come visit us at our stand at the Creative Market tent. We’ll have our full collection on board with loads of good vibes.
As usual, I created a video for all of you who couldn’t be there, to transport the TRIBE VIBES straight to your screen 😉 See you soon TRIBE!